Interview with: designer and art-director Julian Weidenthaler
Q – Hello Julian. Thank you so much to make time for this interview. Like all my other interviews, would you tell us a little about yourself?
A – Well, I am from Salzburg/Austria. I studied Jazz guitar at Anton Bruckner Private University in Linz for 3 years but switched to Time-based and Interactive Media at the Art University in Linz where I got my bachelor degree. Then continued with my master in Visual Communication at the Art University in Linz. My professional interests vary from classic print and editorial design to UX/UI design. I don’t do classic commercials (print or TV), my focus is more to the conceptual part of identities of companies and organizations.
I love doing visuals but I also make contemporary interactive art installations. I still play the guitar and I make some electronic music but that is just for fun and not really something I could make a living of. I also like to program web pages, music or visuals. I like the structure of programming which is a total contrast to my daily work as art director.
Q – Where do you get your inspiration? Which designer are you looking up to?
A – I have a couple of design blog feeds where I get updated with whats going on in the design business worldwide. I think it is really important to stay up-to-date. You don’t have to follow trends but at least you should know what’s going on right now.
Q – What was your first project you worked on?
A – It was a CD cover for my band. I was still studying Jazz guitar and did the design just for fun.
Q – What project are you the most proud of?
A – I don’t have a favorite project. But there are some which kept in mind over the years. For example the International Academy Traunkirchen was the first project which got featured on Behance. Another project would be UNI:VERSE. It was the first project we got an international prize.
Q – So you are an art director. Is it a 9 to 5 job? Tell us a little about how an ordinary workday looks like.
A – I wake up around 8 am. Have breakfast with my girlfriend. After that checking my emails from the day before. At around 10 am I am heading to the office. Since it varies from project to project it also varies what I do next. It can be programming a website to working on a logo design, folders, flyers, etc. or discussing project details with my partner Letitia. It isn’t a 9 to 5 job at all. It is different every day.
Q – What is MOOI and how was it formed?
A – MOOI is a design collective. MOOI is Letitia Lehner and myself. It formed out of some projects we did together. We thought our workflow is so good together that we have to make a business together.
Go to the website of MOOI
Q – Are you someone who always sees a mistake in a design? Someone who always wants to change something..?
A – As for my work – yes I am a perfectionist. I always triple check if there are spelling mistakes or any other thing which doesn’t work with the design.
Q – If we could let you do everything, who do you really want to work for?
A – I really don’t know. It must be a quite challenging project though 😉 I like the challenge.
Q – Where do you want to be in a couple of years as a designer/art director?
A – I want to grow with our collective MOOI. Get some more partners and some designers. But I don’t want to grow to big. 10-15 people would be a good size.
Be sure to check out his new website : http://www.julianweidenthaler.com
You can also follow him on behance: http://www.behance.net/julianweidenthaler
Also, his collective MOOI has a website where you can look at their designs: www.mooi-design.com
I’m sure Julian Weidenthaler is a name you will hear more in the future of the graphic design. He and his collective MOOI have a experimental style.. They aren’t afraid to use color, a lot of color. I am a fan of their work!
All credit goes to Julian weidenthaler.
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